Stasha's Hallmark Shop is managed by Beth Bonnenfant. Hallmark is the largest greeting card company in the United States. In addition to greeting cards, it offers writing paper, party goods, gift wrap, and photo albums as well as giftware like plush toys, mugs, jigsaw puzzles, and Christmas ornaments. It was founded by Joyce C. Hall in 1910, when it only sold postcards. In 1912, he added greeting cards.